Pulse
Concrete pains from app reviews — and how strong they are
- Fishing
My lake or region isn’t in the app
Pain 6 out of 10, noticeable. 73 reviews, in 18 of 41 apps. - Fishing
The fish finder won’t connect or stay connected
Pain 4 out of 10, noticeable. 43 reviews, in 6 of 41 apps. - Fishing
Depth maps for the lakes I fish
Pain 4 out of 10, noticeable. 39 reviews, in 11 of 41 apps. - Fishing
Offline mode for places with no signal
Pain 4 out of 10, noticeable. 35 reviews, in 16 of 41 apps. - Fishing
The bite forecast doesn’t match my catch
Pain 4 out of 10, noticeable. 31 reviews, in 8 of 41 apps. - Fishing
Tide times don’t match reality
Pain 4 out of 10, noticeable. 31 reviews, in 13 of 41 apps. - Fishing
Spots turn out to be on private land
Pain 3 out of 10, mild. 30 reviews, in 6 of 41 apps. - Fishing
The map shows the wrong depths
Pain 3 out of 10, mild. 24 reviews, in 10 of 41 apps.
How we count
The sample is up to 500 recent App Store reviews for each of about 100 popular apps per category. We look for each need across all of the category’s reviews and check a random sample of matches by hand: at least 80% are correct.
“Pain” is a rough score from 1 to 10: half comes from the share of the category’s reviews that mention it, 30% from how many such reviews there are in total, 20% from the share of apps where it comes up. It is not search demand and not market size.
In words: 1–3 mild · 4–6 noticeable · 7–8 strong · 9–10 acute.
