Pulse
Concrete pains from app reviews — and how strong they are
- Personal finance
The same transactions show up twice
Pain 5 out of 10, noticeable. 132 reviews, in 32 of 99 apps. - Personal finance
My bank can't be connected
Pain 5 out of 10, noticeable. 102 reviews, in 23 of 99 apps. - Personal finance
Log spending in any currency
Pain 4 out of 10, noticeable. 61 reviews, in 31 of 99 apps. - Personal finance
A home-screen budget widget
Pain 3 out of 10, mild. 52 reviews, in 27 of 99 apps. - Personal finance
Share a budget with my partner
Pain 3 out of 10, mild. 45 reviews, in 23 of 99 apps. - Personal finance
Split one purchase across categories
Pain 3 out of 10, mild. 41 reviews, in 18 of 99 apps. - Personal finance
Transactions land in the wrong categories
Pain 2 out of 10, mild. 36 reviews, in 10 of 99 apps. - Personal finance
Your budget on a computer or in a browser
Pain 2 out of 10, mild. 33 reviews, in 19 of 99 apps. - Personal finance
Your budget right on your Apple Watch
Pain 2 out of 10, mild. 32 reviews, in 22 of 99 apps. - Personal finance
Budget by paycheck, not by calendar month
Pain 2 out of 10, mild. 26 reviews, in 18 of 99 apps.
How we count
The sample is up to 500 recent App Store reviews for each of about 100 popular apps per category. We look for each need across all of the category’s reviews and check a random sample of matches by hand: at least 80% are correct.
“Pain” is a rough score from 1 to 10: half comes from the share of the category’s reviews that mention it, 30% from how many such reviews there are in total, 20% from the share of apps where it comes up. It is not search demand and not market size.
In words: 1–3 mild · 4–6 noticeable · 7–8 strong · 9–10 acute.
